A new council initiative has been launched to promote sustainable travel options for workers in Brighton & Hove.
Representatives from some of the city’s largest employers, including EDF Energy, Brighton and Sussex University Hospital NHS Trust, Brighton & Hove City Council, University of Sussex and the University of Brighton, gathered at The Grand Hotel on 3 June 2015 to launch the 'easit Brighton & Hove' travel card which offers reduced bus and train fares for those working at organisations signed up to the scheme.
The card is one of a series of incentives designed to reduce congestion and improve air quality in the city as well as improving the health of residents by encouraging them to choose sustainable transport options to get to work, university, college and school. Offers include a 15% discount on all Southern Railway tickets across the network (excluding London Zones 1, 2 & 3) including weekly, monthly and annual season tickets and a 10% discount on tickets bought on Brighton & Hove Bus and Coach Company’s Key smartcard.
All businesses operating in Brighton & Hove are eligible to sign up to the scheme which is free for the first year. Once registered, their employees may then apply online for an easit card costing £4.80 and begin saving money on their everyday travel.
Gill Mitchell, BHCC’s Lead member for Transport, said: "The easit travel card is exactly the type of initiative that we want to promote in the city. It offers workers a great incentive to use public transport thereby helping to reduce unnecessary car journeys and cutting congestion."
Mel Mehmet, Chief Executive of easitNETWORK said “Sustainable business practice is no longer a niche, but a mainstream movement across the whole spectrum of the business community. There now exists a real desire to address transport issues and that is where easit can help make a difference.”
easitBRIGHTON&HOVE travel card is one of a number of initiatives of the East Central Brighton transport project, funded by the Department for Transport through the Local Sustainable Transport Fund.
For further information please visit the easit website for Brighton and Hove.
Employers can also find out more by calling easit on 01306 886677 or by email firstname.lastname@example.org